Do Author Signings Work?


Are You Taking Advantage of Your Contacts?

growing up writing

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Marketing is time consuming, there’s no doubt about it, but the benefits are about far more than selling a few books.

From two signings I have sold books, sure, but what I didn’t expect were the associated benefits.

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Here’s the list:

1.  I met Nick who works in the bookshop where my signings took place. His day job is as a journalist with a local radio station. I donated half a dozen books and he promoted Dirt Busters in prime time. His promotions manager also contacted me.

2.  I met Steve who is also an Indie Author. We met later for coffee and it turns out he is a motivational coach in his spare time. His day job is with local schools where he runs Outdoors Programs. He is going to help me set up and run Writers Retreats for students.

3.  I met Janet who bought Dirt Busters fir…

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